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The obsession over craft
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The obsession over craft

Issue 218: Addressing the unavoidable topic (and why it matters)

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David Hoang
Oct 27, 2024
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The obsession over craft
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In conversations about software design (brand, product, content, etc.), the word you constantly hear now is craft.  

Recruiters will post they are looking for a designer with a high bar for craft. I empathize with those who feel frustrated about the discourse of a high bar for craft as they often are told it is important with no clear definition of the e…

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