Customer (experience) obsession

Issue 154: How focusing on this one thing makes everything you do better

When I hear the term customer obsession, it makes me feel strange. Customer obsession sounds like something you should do but also don't want to get a restraining order, perhaps because of the connotation of the word obsession. That said, when I hear the phrase popularized by Amazon, it's about obsessing over the experience in the same way you sweat ove…